Full Job Description
Join Amazon as a Digital Content Strategist in Greenwood, Delaware!
Are you a passionate digital content strategist eager to shape the digital landscape? Do you thrive in dynamic environments and seek to improve user experiences through creative content strategies? If so, Amazon has the perfect opportunity for you in our Greenwood, Delaware office as a Digital Content Strategist!
The Role
At Amazon, we understand that captivating content can make all the difference. As a Digital Content Strategist, your primary responsibility will be to conceptualize and implement engaging content strategies that resonate with our diverse customer base. You will be part of a dynamic team focused on crafting and executing strategies that elevate our online presence and maximize customer engagement.
Key Responsibilities
- Develop and execute a comprehensive digital content strategy aligned with Amazon’s brand voice and marketing objectives.
- Collaborate with marketing, design, and product teams to create compelling content across multiple channels, including blogs, social media, email campaigns, and website pages.
- Analyze content performance metrics and employ A/B testing to optimize user engagement and drive actionable insights.
- Ensure all content is SEO-friendly, maximizing visibility and reach to target audiences.
- Stay ahead of industry trends and best practices in digital content, incorporating innovative techniques into our strategy.
- Mentor and manage junior content creators, fostering a collaborative environment that encourages creative thinking.
- Conduct competitor analysis to benchmark and identify opportunities for differentiation.
- Support the development of brand storytelling initiatives that reinforce Amazon’s core values and connect with customers on an emotional level.
Your Profile
We are looking for candidates with the following qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience (3+ years) as a digital content strategist, preferably in a fast-paced, results-driven environment.
- Exceptional writing, editing, and communication skills, with a keen eye for detail and a passion for storytelling.
- Strong understanding of SEO best practices, including on-page, off-page, and technical SEO.
- Experience with analytics tools (e.g., Google Analytics, SEMrush) to measure performance and inform strategy.
- Ability to manage multiple projects simultaneously, prioritize effectively, and meet tight deadlines.
- Creative thinking and problem-solving skills, with the ability to generate innovative content ideas that attract and engage customers.
- Proficiency in content management systems (CMS) and familiarity with HTML/CSS is a plus.
What We Offer
Amazon believes in fostering a culture of innovation and excellence. By joining our team, you will enjoy:
- Competitive Salary: We offer a highly competitive salary package that reflects your skills and experiences.
- Comprehensive Benefits: Enjoy a wide range of health, wellness, and retirement benefits to keep you healthy and financially secure.
- Career Development: We support your career growth with training programs, workshops, and funding for further education.
- Diverse Workplace: Join a vibrant and inclusive team that celebrates diversity and promotes equality.
- Innovative Culture: Work in an environment that encourages creativity, innovation, and new ideas.
About Amazon
As a global leader in e-commerce, Amazon is relentlessly focused on increasing customer satisfaction. We strive to be the most customer-centric company on Earth, and our digital content strategies play a vital role in achieving this vision. In Greenwood, Delaware, we are committed to building a diverse workforce that reflects the communities we serve while offering growth opportunities and contributing to our winning culture.
Why Greenwood?
Located in the heart of Delaware, Greenwood offers a unique blend of small-town charm and proximity to major urban centers. Enjoy a reasonable cost of living, access to beautiful parks, and a community-oriented atmosphere while working for one of the world's most innovative companies.
How to Apply
If you are driven to make a difference and you think you have what it takes to be an excellent digital content strategist, we encourage you to apply! At Amazon, we value diversity and are committed to creating an inclusive environment for all employees.
To apply, please visit the Amazon careers page and upload your resume along with a cover letter that highlights your relevant experience and creativity.
Join Our Team
We’re excited to see how your unique skills can contribute to our team. Become part of a world-class team at Amazon in Greenwood, where your ideas and abilities will be nurtured, and your career can flourish. Apply today and take the next step in your professional journey!